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Grassland

Agency: 
Published/Aired: 
June 2010
Description: 

Land Rover
Go Beyond

Advertising Agency: Y&R, Beijing, China
Chief Creative Officers: Marcus Rebeschini, Nils Andersson
Executive Creative Director: Nils Andersson
Creative Directors: Nils Andersson, Marcus Rebeschini, Mike Shackle, Graham Lang
Art Director: A S Anam
Copywriters: Nils Andersson, A S Anam
Illustrators: Raul Pardo, Cream/Wishing Well
Photographers: Kerry Wilson, Sebastian Siah
Typographer: Raul Pardo/ Lee Aldridge
Account Manager: Lucy Harries
Account Supervisors: Henry Chan, Bryce Whitwam

Comments (14)

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Highest Rated

velle's picture
velle
Activity Score 1550

i dont get this
i shouldnt have to watch the truman show to get this

Guest's picture
Guest

nice idea

Guest's picture
Guest

nice idea. weird shadow. it shouldn't curve like that.

digifool's picture
digifool
Activity Score 264

I don't get this. I'm reading it as with the Landrover you CAN'T go beyond.

Marlus Lau's picture
Marlus Lau
Activity Score 1808

I agree.

cfmanager's picture
cfmanager
Activity Score 46

I think they should hope back in Land Rover and go beyond!

Guest's picture
Guest

Very funny!!! "The Truman Show"

doubleoseven's picture
doubleoseven
Activity Score 106

nice one

Ad_me's picture
Ad_me
Activity Score 80

Yes Truman show and nicely done sir... good to see an ad that gives the audience a bit of credit.

Guest's picture
Guest

Backfire Ad. It seems that you can't go ahead with Land Rover.

Guest's picture
Guest

楚门的世界~

Guest's picture
Guest

哦~~楚门的世界!

hero china's picture
hero china
Activity Score 99

哦~~楚门的世界!

Guest's picture
Guest

LAnd Rover have more to offer than just driving the car through the sameness of landscapes.. I think this was the idea...
This is the best of ever ads that I see in my life.. man I said the best ad of all time.
The idea is so genius... and the execution is good.

velle's picture
velle
Activity Score 1550

i dont get this
i shouldnt have to watch the truman show to get this

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