Land Rover: Grassland

Land Rover
Go Beyond

Advertising Agency: Y&R, Beijing, China
Chief Creative Officers: Marcus Rebeschini, Nils Andersson
Executive Creative Director: Nils Andersson
Creative Directors: Nils Andersson, Marcus Rebeschini, Mike Shackle, Graham Lang
Art Director: A S Anam
Copywriters: Nils Andersson, A S Anam
Illustrators: Raul Pardo, Cream/Wishing Well
Photographers: Kerry Wilson, Sebastian Siah
Typographer: Raul Pardo/ Lee Aldridge
Account Manager: Lucy Harries
Account Supervisors: Henry Chan, Bryce Whitwam

14 comments

Guest's picture
Guest

nice idea

Guest's picture
Guest

nice idea. weird shadow. it shouldn't curve like that.

digifool's picture
digifool
261 pencils

I don't get this. I'm reading it as with the Landrover you CAN'T go beyond.

Marlus Lau's picture
Marlus Lau
1808 pencils

I agree.

cfmanager's picture
cfmanager
46 pencils

I think they should hope back in Land Rover and go beyond!

Guest's picture
Guest

Very funny!!! "The Truman Show"

doubleoseven's picture
doubleoseven
106 pencils

nice one

Ad_me's picture
Ad_me
80 pencils

Yes Truman show and nicely done sir... good to see an ad that gives the audience a bit of credit.

Guest's picture
Guest

Backfire Ad. It seems that you can't go ahead with Land Rover.

Guest's picture
Guest

楚门的世界~

Guest's picture
Guest

哦~~楚门的世界!

hero china's picture
hero china
99 pencils

哦~~楚门的世界!

Guest's picture
Guest

LAnd Rover have more to offer than just driving the car through the sameness of landscapes.. I think this was the idea...
This is the best of ever ads that I see in my life.. man I said the best ad of all time.
The idea is so genius... and the execution is good.

velle's picture
velle
1550 pencils

i dont get this
i shouldnt have to watch the truman show to get this

Log in or register to post comments