Land Rover Defender: Passport

Advertising Agency: RKCR/Y&R, UK
Executive Creative Director: Mark Roalfe
Copywriter: Phil Forster
Art Director: Tim Brookes
Photographer: Carl Warner
Typographers: Lee Aldridge, SiD
Production: Ali Power
Account Director: Glynn Euston
National Communications Manager: Les Knight

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36 comments

new designer's picture
new designer
98 pencils

very clever!

Hahalexander's picture
Hahalexander
140 pencils

not the best concept, but nice execution and it's right for land rover

tarekanwer's picture
tarekanwer
70 pencils

I Like concept

Reality Check's picture
Reality Check
1799 pencils

You would never give your Land Rover a would tour, but it doesn't matter.

shahidali's picture
shahidali
4063 pencils

Like the idea. Good one.

shahid

mary crazy's picture
mary crazy
27 pencils

This one is better.

gadgets's picture
gadgets
1063 pencils

execution: 9
idea: 10
marketing efficiency: 8

thedesignaddict's picture
thedesignaddict
5366 pencils

This is a first idea.

elyoshiro's picture
elyoshiro
545 pencils

Very nice

kleenex's picture
kleenex
26878 pencils

great idea.

imtiyazkhan's picture
imtiyazkhan
49 pencils

BRILLIANT!

khanz

martucha's picture
martucha
62 pencils

I can't find it anywhere, but Camel did the exact same thing some years ago...!

karmacoin's picture
karmacoin
688 pencils

deja de romper las pelotas, solo paras criticando a ivan

dthlb72's picture
dthlb72
545 pencils

Never thought of! Brilliant!

ericwenche's picture
ericwenche
24 pencils

Good execution

ERS AD COMPANY

Manoma's picture
Manoma
1093 pencils

That's a top idea... Brilliant !

MidasTouch's picture
MidasTouch
1024 pencils

Cool! :)

//usevertising v.s badvertising//
C'est une question de vie ou de mort.

everartz's picture
everartz
7611 pencils

winner!

| Everartz |

Themadartist1972's picture
Themadartist1972
325 pencils

the best print i have seen today so far ! thank you landrover

Diplodokus's picture
Diplodokus
1762 pencils

Legendary!

Dirgha's picture
Dirgha
103 pencils

Brilliant

mr.x's picture
mr.x
952 pencils

clear message!

yesprabhakar's picture
yesprabhakar
72 pencils

However it's a barrowed concept but well executed than the original!

http://adsoftheworld.com/media/print/editora_europa_viaje_mais_magazin...

goranflr's picture
goranflr
258 pencils

Don't mix concept with execution. The execution is borrowed. The concept is different.

ace85le's picture
ace85le
3939 pencils

this is definitely way better than the swatches.

-------------------------------

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www.joshselter.com's picture
www.joshselter.com
2 pencils

Nice

purshotham's picture
purshotham
455 pencils

Thanks..Conan Cimerio

Hibon's picture
Hibon
3731 pencils

Simply GREAT !

Simple ideas are the best !

chirag's picture
chirag
52 pencils

simple and informative

pablito.miuzzato's picture
pablito.miuzzato
54 pencils

done. unfortunally.

Corbeen's picture
Corbeen
1070 pencils

one of the stamps ad... but maybe here its working more, because its a car. ...But how did u fly with ur land rover? airport stamps.. pfff

pork_eater's picture
pork_eater
662 pencils

Not necessarily airport stamps.You get the same kind of stamps on your passport when you travel by car.
"pfff"...

Corbeen's picture
Corbeen
1070 pencils

where have u been lately?

simon12549's picture
simon12549
20 pencils

Good Idea!

Nufleg's picture
Nufleg
64 pencils

Works for me and right on brand.

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