Land Rover: Cherokee Jumble
Cherokee Jumble - Unscrable these four jumbles, one letter to each square, to form four ordinary words. Then arrange the circled letters to form the big word.
To promote the globe-trotting spirit of the Land Rover. Each execution features ordinary puzzles in scripts of exotic languages from far corners of the world. This created an interactive yet cost-effective way to highlight the Land Rover brand's thirst for adventure.
Advertising Agency: Y&R Dubai, United Arab Emirates
Executive Creative Director: Shahir Zag
Creative Director / Art Director / Writer: Komal Bedi Sohal
Creative Director / Writer / Art Director: Shahir Zag
Account Planner: Nadine Ghossoub
Published: December 2009