LaMiaImpresaOnline: Building your Web Business, Sartoria Italia

Building your website, as easy as doing your job.

Case film: http://vimeo.com/24728198

Advertising Agency: TBWA\Italia, Milan, Italy
Creative Directors: Francesco Guerrera, Nicola Lampugnani
Art Directors: Mattia Montanari, Luciano Marchetti, Luca Sala
Copywriter: Anna Palamà, Valentina Barone
Photographer: Alice Pedroletti
Print Producers: Federico Fornasari, Manuela Mombelli
Make Up production: Dadomani
Production Company: FirstFloorUnder

Published: 
June, 2011

7 comments

purshotham's picture
purshotham
457 pencils

Is this copied from the link provided ad..

Hahalexander's picture
Hahalexander
140 pencils

this job doesn't look easy at all to me

Schirone's picture
Schirone
98 pencils

like it. gives you the idea.

i'm here because i'm procrastinating

CuriousPencil's picture
CuriousPencil
4225 pencils

The laugh is, the case film http://vimeo.com/24728198 shows how much work went into making the client's product look simple.

The laugh also is, the website shows people in suits and talks about 'corporate websites', when the examples show handcraft cottage industries.

But it could be a cultural thing.

Unfortunately, the whole thing sinks because you're OFFENDING people by saying their job is easy. And by association, telling them that it's THAT easy to build a website.

I don't expect to see much success here.

ace85le's picture
ace85le
3939 pencils

very formulated.

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venom_elite's picture
venom_elite
772 pencils

It belittles the professions shown.

Being a tailor must be f-ing tough and requires a lot of skill and training. I'd be pissed if someone told me my job was easy.

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