Feels italian, Motor scooter

Agency Network: 
February 2008

We experience a Lamborghini in various places around the world – Mexico, the USA, England, etc. But from the driver’s point of view, each of the stereotypical national scenes look pretty Italian. A brand campaign which demonstrates in a surprising manner that Lamborghini is the quintessential Italian sports car manufacturer. After all, the company does have its roots in Sant’ Agata Bologna.

Print advertisment created by Philipp und Keuntje, Germany for Lamborghini, within the category: Automotive.

Feels italian. Wherever you are.
Lamborghini. Born in Sant' Agata Bolognese.

Advertising Agency: Philipp und Keuntje, Hamburg, Germany
Creative Directors: Diether Kerner, Oliver Ramm
Art Director: Sönke Schmidt
Copywriter: Daniel Hoffmann
Photographer: Arthur Mebius

Comments (5)

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melocoton's picture
Activity Score 987

This is funnier but still it is not a good promise for lamborghini!

unionjack's picture
Activity Score 57

It's my favorite !!! I love this campaign !!!!!!!!

krautland's picture
Activity Score 3216

bah, terrible creative.

salvarredy's picture
Activity Score 354

Maybe, it's not the way to sell a Lamborghini, but I like the ads, and love the photos,


Senhora Kolossa's picture
Senhora Kolossa
Activity Score 483

you guys talk about brand the whole time. dont think, you know anything about brand. he died 8. Oktober 1992. and this campaign is good work.
so are the creatives on this job. this ad makes me wanna buy lamborghini.