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Discover real life, Bike

Agency Network: 
Published/Aired: 
April 2012
Description: 

Lacplesis Dzyvs is unpasteurized, fresh beer. In Latvia such beer is called “live” beer. The brand name, Lacplesis, means “Bear slayer” in Latvian. That’s why we have beers to represent this brand.

Print advertisment created by McCann, Lithuania for Lacplesis, within the category: Alcoholic Drinks.

Discover real life
Dzius

Advertising Agency: Astos Dizainas McCann Erickson, Vilnius, Lithuania
Creative Director: Jonas Valatkevicius
Art Director: Ernesta Valantiejute
Copywriter: Audrius Puidokas
Illustrator / Designer: Karolis Zukas

Comments (15)

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pierrelastname's picture
pierrelastname
Activity Score 2869

and?? done many times... not new.

salil.sharma's picture
salil.sharma
Activity Score 2428

mind blowing

Designer Don't Do Different Things
They Do Things Differently

ramesh_1ab's picture
ramesh_1ab
Activity Score 102

Done.

Where is the idea's picture
Where is the idea
Activity Score 707

done and done many times better. This is absurd.

MicheleVirgilio's picture
MicheleVirgilio
Activity Score 2617

done, but nice art

Divesh Mehta's picture
Divesh Mehta
Activity Score 78

Wonderful Execution But The Caption Is Not Suiting!

fadirahhal's picture
fadirahhal
Activity Score 235

i love it

Tejónidas's picture
Tejónidas
Activity Score 246

yeah, nothing more real than a bear riding a bike

Alexis C Cote's picture
Alexis C Cote
Activity Score 2

Coors Light did the same thing 3 or 4 years ago.

dbor's picture
dbor
Activity Score 1455

Real life? Really?

pinkpink's picture
pinkpink
Activity Score 27

like it :)

Nurse Bell's picture
Nurse Bell
Activity Score 156

Beyond bad.

advocate's picture
advocate
Activity Score 268

it can win cannes on the 70's

feysal's picture
feysal
Activity Score 2567

real groovy art!

groovy baby!

feysal's picture
feysal
Activity Score 2567

real groovy art!

groovy baby!

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