Lacoste: Match point

A little air on ground

Advertising Agency: BETC Luxe, France
Managing director: Claus Lindorff
Client director: Anne-Laure Pilet
Creative director: Safia Bouyahia
Artistic director: Yuki Kani
Photographer: Ellen von Unwerth
Retoucher: DTouch Paris
Art Buying: Dominique Mornet
Published: January 2010

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5 comments

paumarques's picture
paumarques
1314 pencils

foto i rés més. crec.

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

toko971's picture
toko971
10 pencils

and ?...

Mandark's picture
Mandark
407 pencils

I would want to say boring, but there's something about these that i think it would work for their target audience. i mean look at those caracters, all dressed "sport-casual" or something...they do look like wanna be royalties...a lot of eople that would wear lacoste would give their arms to look and be perceived like ritch and royalty. if anything, i would have put a monte carlo sign in the back.

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alexander_bickov's picture
alexander_bickov
3279 pencils

Lovely photography

samvel's picture
samvel
13 pencils

nice photo

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