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11 comments

Temple's picture
Temple
9613 pencils

Our times require a higher level of sophistication from the aspriring adman/adwoman than this.

certaintly's picture
certaintly
4060 pencils

HUH?

illustrations are fine. but HUH?
everyone always said ivan tended to favor miami adschool studentwork.
i guess it's true

arthor's picture
arthor
515 pencils

School has a partnership for stuff like this.

certaintly's picture
certaintly
4060 pencils

as far as i recall, ivan has always denied that

ivan's picture
ivan

No, we don't have such preference. But Miami Ad School sends twice as much work than all the other ad schools together.

Ivan Raszl, admin of AotW

bakamono's picture
bakamono
1006 pencils

probably because it's the only school that puts out somewhat decent work.

the rest are all scam

because therefore it is

Andrej Troha's picture
Andrej Troha
613 pencils

True! I hate Adobe Creative Cloud!!! Pure greed from adobe.

thyne's picture
thyne
4 pencils

I think that the carefreeness of the illustration conveys the idea of a reckless and unreliable clouding system. The childish style can be ok as I guess the ad is intended for home/non professional target.
But I strongly agree with Temple: a higher sophistication is needed even by a student. Plus the visual need to be somewhat deciphered (always a bad idea), the product is miserably small, the font is hard to read and creeply similar to Comic Sans.
Would this add sell more Lacie hard drives in real life? I don't think so and this is what advertising is meant to do: helping selling more.

kleenex's picture
kleenex
22754 pencils

I like the art.

stke's picture
stke
274 pencils

weak

_john_'s picture
_john_
14 pencils

Nice, but the payoff should be more correlated with the strategy. Try something like: "Trust something you can touch" or "Trust something you can own"

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