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Küntsmann Non Alcoholic Beer: Blur, Guinness

Küntsmann Non Alcoholic Beer: Blur, Guinness
Your rating: None Average: 5.6 (27 votes)

Advertising Agency: Unitas/RNL, Santiago, Chile
Executive Creative Director: Pancho González
Creative Director / Art Director / Copywriter: César Ojeda
Retoucher: Gorila Studio
Photographer: Droopy

6 Comments

Jaap Grolleman's picture 6401 pencils

Should have taken a twist on the taste. Non alcoholic beers are known to be very bad in taste. If there would be any reason to buy this beer it should be the taste. Now it doesn't differ from other non alcoholic beers really.

thenewguy's picture 127 pencils

I dunno. No alcohol AND it tastes bad? I think spinning bad taste into a positive would be harder, and less effective, than playing up the effects of not getting wasted, which is what they're trying to do here with photoshopping. I like their angle, it's just not sharp enough.

shadow's picture 485 pencils

Good! but the guys at Guinness will not be very happy with it.

silvi's picture 4174 pencils

The non alcoholic beer looks boring.

willy wonka's picture 137 pencils

Simple and clear idea tide beer and the other not, just like me

xezadaca's picture 85 pencils

very nice!!!

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