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Krome: Every piece has a story

Krome: Every piece has a story
Your rating: None Average: 5.3 (36 votes)

Creative Agency: Setu Advertising, Pune, India
Art Director: Nasir Sheikh
Copywriter: Shradda Jain
Digital Art: Mihir Joglekar
Photographer: Amit Desai
Published: May 2011

15 Comments

Hadrons's picture 5392 pencils
Hadrons | Tue, 2012-01-17 14:48
5

loose the couch.
much better now. :-)

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

simonds08's picture 626 pencils
simonds08 | Tue, 2012-01-17 16:33

and the model, and the books, and the....

kleenex's picture 8394 pencils
kleenex | Tue, 2012-01-17 16:45

I agree.

Imi's picture 3 pencils
Imi | Wed, 2012-01-18 00:47
10

What an exquisite picture.. LOVE THAT LOUNGE!!!
Hardrens, Simmons08 & Kleenex have no clue.
You guys at SETU ROCK!!!!

ishiboy's picture 503 pencils
ishiboy | Wed, 2012-01-18 06:15

Excuse me, but I really don't see what there is to "ROCK" about! Would you mind explaining why this is so exquisite?

simonds08's picture 626 pencils
simonds08 | Wed, 2012-01-18 08:42

I laugh in the face of ignorance

Milan Solanki's picture 698 pencils
Milan Solanki | Wed, 2012-01-18 03:28
6

i m impressed with copy, idea okay, art good. overall elegant.

Kishore b's picture 2 pencils
Kishore b | Wed, 2012-01-18 03:36

Great creative & copyright. only one grievance..........

Roger Keynes's picture 4088 pencils
Roger Keynes | Wed, 2012-01-18 05:40
3

oh please...

Will Think for Salary

Tc4792's picture 33 pencils
Tc4792 | Wed, 2012-01-18 11:58
6

I like how the color was used, not a big fan of the ad though.

Norma_Des's picture 24 pencils
Norma_Des | Thu, 2012-01-19 08:13

sexy lady to sell the product? come on...

_tj_'s picture 135 pencils
_tj_ | Thu, 2012-01-19 22:21
1

Hold on.

At first I thought she was supposed to be the story.

Then I realized that she's reading.

So... she's not the story? She's just reading the story?

And is she somehow using her hips to read?

What the hell is going on here!?

tjarch.ca | good copy/bad copy

Roger Keynes's picture 4088 pencils
Roger Keynes | Sat, 2012-01-21 01:57

... and every piece has a story, so...

she... and... her hips... are... the lounge! :)

Will Think for Salary

Roger Keynes's picture 4088 pencils
Roger Keynes | Sat, 2012-01-21 01:58

... and every piece has a story, so...

she... and... her hips... are... the lounge! :)

Will Think for Salary

claudeclauding's picture 10 pencils
claudeclauding | Tue, 2012-05-01 17:51

Very good copy. I have doubts about the art. Why is so dark, the concept doesn´t need it.

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