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Comments (10)

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Highest Rated

Holly Boy's picture
Holly Boy
Activity Score 42

just beautiful

gon_enelcamino's picture
gon_enelcamino
Activity Score 838
john doe's picture
john doe
Activity Score 1571

Ooops.

alejulimaty's picture
alejulimaty
Activity Score 842

me parece que tiene algo parecido, pero este es un juego de palabras para decir que no hay nada raro ni magico en la deteccion del cancer, mientras que el otro quiere cambiar la forma de verlo

bubblestheclownfish's picture
bubblestheclownfish
Activity Score 614

Besides being a copycat campaign as gon-enelcamino pointed out (though this may have precede that?), the copy/tagline is TERRIBLE. Of course there's an art to early detection - that's why specialized clinics exist. If there was no art to it, we could ALL do it ourselves. It negates the need to have specialists examine you. Based on that (since it's the crux of the campaign) I give it a 2.

salamandos's picture
salamandos
Activity Score 1947

good campaign.. the line sounds probably better in german "früherkennung ist keine kunst" but otherwise i don't see a problem in it. early detection is not let's say "rocket science" for the concerned individual because you only have to go to the specialists who will do their job. it describes the problem from the patients perspective.
as far as i can see the "hospital aleman" campaign came out later as the one from scholz & friends..

john doe's picture
john doe
Activity Score 1571

as far as i can see march comes before december.
sorry s&f...

Hibon's picture
Hibon
Activity Score 3736

This is the kind of campaign you hate it or you love it.

Simple ideas are the best !

hilazon's picture
hilazon
Activity Score 150

too bad it's already done, but still, beautiful

J.'s picture
J.
Activity Score 29

uh....

Holly Boy's picture
Holly Boy
Activity Score 42

just beautiful

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