Koroplast: Melon

Koroplast, the garbage bag that doesn't leak.

Advertising Agency: Publicis Bold, İstanbul, Turkey
Creative Director: Tarkan Barlas
Art Directors: Ataner Ugurer, Ugur Genç
Copywriter: Deniz Özgüney
Published: March 2011


ace85le's picture
3939 pencils

What's the relation between garbage and a watermelon???



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antiseptik's picture
17 pencils

Water melon is a real messmaker in the garbage can if there is a tiny titchy unexpected hole on the bag. And as for the Turkish people, they love and eat it madly. So it means a lot to them :)

Glut's picture
3947 pencils

great visual, the watermelon usually leaks in the bag

sukhdev's picture
148 pencils


Chinzer's picture
42 pencils

Going for too many messages here but I see how it can communicate to the Turks.
Cutting a watermelon is quite difficult. The concept is really good.

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