Koroplast: Melon

Koroplast, the garbage bag that doesn't leak.

Advertising Agency: Publicis Bold, İstanbul, Turkey
Creative Director: Tarkan Barlas
Art Directors: Ataner Ugurer, Ugur Genç
Copywriter: Deniz Özgüney
Published: March 2011

5 comments

ace85le's picture
ace85le
3939 pencils

What's the relation between garbage and a watermelon???

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antiseptik's picture
antiseptik
17 pencils

Water melon is a real messmaker in the garbage can if there is a tiny titchy unexpected hole on the bag. And as for the Turkish people, they love and eat it madly. So it means a lot to them :)

Glut's picture
Glut
3947 pencils

great visual, the watermelon usually leaks in the bag

sukhdev's picture
sukhdev
148 pencils

???

Chinzer's picture
Chinzer
42 pencils

Going for too many messages here but I see how it can communicate to the Turks.
Cutting a watermelon is quite difficult. The concept is really good.

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