Komatsu wheel loader: Titanic

Advertising Agency: High Advertising, India
Creative Director / Art Director / Copywriter: Danuthas Thamaraksa
Photographer: Chillhouse
Retoucher: Chillhouse
Published: October 2009

18 comments

morse's picture
morse
16530 pencils

I'm a little confused by the message here.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

hagemony's picture
hagemony
335 pencils

what ? titanic out of the desert....? really forced!

Prof's picture
Prof
1453 pencils

super fatastic ultra awesome mega cool...

is the copywriter 4 years old?

Quite really.

talkingisfree's picture
talkingisfree
2629 pencils

Too bad.

bobby666's picture
bobby666
1460 pencils

sad very very sad. please do not make fun of our profession. SUPER< FANTASTIC> POWERFULLY HANDLE...

CopyRight's picture
CopyRight
715 pencils

why is the Titanik in the desert of Egypt?

mikeelrapido's picture
mikeelrapido
1929 pencils

awsome

<---------------SexInAds------------------>

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terryterrywang's picture
terryterrywang
2 pencils

what...?

xert's picture
xert
4 pencils

it woulda made more sense if they flipped the backgrounds and worked on proofing their body copy. nice graphics though. :)

Itsmrme's picture
Itsmrme
126 pencils

Big mistake, how did you miss the background.

silvi's picture
silvi
4172 pencils

I don´t get the object and scenic mix.

rolling.stone's picture
rolling.stone
2740 pencils

not only you but most of us (i guess almost 100%)

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~ Quite obviously, I have gathered no moss ! ~

mpared's picture
mpared
562 pencils

impressive to say the least

mark3r's picture
mark3r
1945 pencils

Haa!!!!!! they put titanic's background with the sphinx and the sphinx's background with titanic! Good job guys! =D

:::MARK3R:::

evikRAM's picture
evikRAM
349 pencils

needs something realistic ;-/

!! जय श्रीराम !!

Guest's picture
Guest

This is not Titanic it is former wreck of the American Star (SS America).

http://upload.wikimedia.org/wikipedia/commons/a/af/American_star_vom_f...

:))))

Dharmesh aka danny's picture
Dharmesh aka danny
334 pencils

The concept was bad beacuse it has to be logically creative.

Dharmesh Padia

Guest's picture
Guest

"Because realism doesn't sell." Something the art director said just before they put pen to paper on this awful concept.

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