Brush blonde

December 2009

Print advertisment created by Leo Burnett, Germany for Koleston, within the category: Health.

Advertising Agency: Leo Burnett Frankfurt, Germany
Chief Creative Officer: Andreas Pauli
AECD: Kerrin Nausch
Creative Directors: Andreas Stalder, Ulf Henniger von Wallersbrunn
Copywriter: Benjamin Merkel
Art Director: Daniela Ewald
Photographer: Stock

Comments (28)

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Highest Rated

jbsellars's picture
Activity Score 75

I'm right.

Phony Ads's picture
Phony Ads
Activity Score 149

Student level photoshop.

Tommy G.'s picture
Tommy G.
Activity Score 897

Great idea but it may look better, the shadow behind the paint brush is not realistic.

maranca82's picture
Activity Score 422
rolling.stone's picture
Activity Score 2741

link one is more sophisticated


~ Quite obviously, I have gathered no moss ! ~

macluvin's picture
Activity Score 397

I think this one reads faster. The linked one is a step more lateral.

Muhammad Imran's picture
Muhammad Imran
Activity Score 616

8* good stuff!

rebelscum's picture
Activity Score 2110

Still not as good as "lips".


I have thousands of pencils and $1.50 so I'm off to Starbucks

bobby666's picture
Activity Score 1460

done but still good

mikeelrapido's picture
Activity Score 1929

Good art, it looks nice.


morse's picture
Activity Score 17691

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

CopyRight's picture
Activity Score 713

good campaign

everartz's picture
Activity Score 7609


| everartz |

Marlus Lau's picture
Marlus Lau
Activity Score 1808

Yeah, the photoshop is not good, this was already made...

But it is cool.

manal©'s picture
Activity Score 89

good idea !

nothing is impossible!

xezadaca's picture
Activity Score 85

very nice

Veerendra Moodi's picture
Veerendra Moodi
Activity Score 40

idea is very cool.............

Veerendra Moodi

Chori Arg's picture
Chori Arg
Activity Score 173

and waht about curly hair??

silvi's picture
Activity Score 4172

And what about bolds? jaja
Please, don´t be annoying.

Crom's picture
Activity Score 4

Dear Germans, relax. These things happen. We did a campaign just like you, but before. The ideas are there and are looking to get. This is not plagiarism, but follow the same creative thinking. Sign that the idea is good. Best Regards. Eduardo Basque and Nelson Doretto.

jbsellars's picture
Activity Score 75

This would make a great cover to The Peanut Butter Solution on BluRay! Am I right?

jbsellars's picture
Activity Score 75

I'm right.

bubblestheclownfish's picture
Activity Score 614

Ummm... the colour comes from the stain or paint, not the actual brush fibers. The only thing this makes me think is that your hair would be as soft as a brush - which isn't a good thing as human hair is generally softer. Another not-thought-out idea.

lucdesaulniers's picture
Activity Score 1145

Problem is good paint brushes are either made of horse or camel hair. That doesn't make soft hair...

mgriff21's picture
Activity Score 592

Nice concept, bad execution.

I'm here doing this, but feel I should be there doing that. But to do that, I have to be doing this. Does this make sense or do I have to explain that?

franktrana's picture
Activity Score 99

Dont overanalyse this. Simple and good. Makes me stop. Work done.

bubblestheclownfish's picture
Activity Score 614

HA! Don't overanalyze it? Dude - as creatives that's our job. Clothing choice, background shots or even something as simple a detail as eye colour can make or break a campaign. If you don't analyze/dissect/bangyourheadagainstawall you're in the wrong business. ;-)

michelangelo's picture
Activity Score 660

good idea, bad execution...

Mulyanto's picture
Activity Score 46

not enticing enough to buy the product that conveyed on, the copy not talking more than "brush for blonde hair"
However I can understand why they place shadow under the hair. They tried to reinforce the shape of brush perception more.