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23 comments

wildbore's picture
wildbore
749 pencils

interesting!

laksh08's picture
laksh08
111 pencils

GOOD JOB

jolie's picture
jolie
30 pencils

And I would like to know where these were released.

sumsum's picture
sumsum
615 pencils

if you talk about the ads: I think there's no reason to doubt they've been released.

Brainsugar's picture
Brainsugar
1586 pencils

We always have to doubt. Photoshop, poor clients, boring jobs, want to be famous at any price, Cannes, make us having doubt. Everytime.

krautland's picture
krautland
3225 pencils

of course there is.

jsminhas's picture
jsminhas
36 pencils

Awesome!

Vicomte's picture
Vicomte
287 pencils

Very nice art direction, but I don´t think the idea is new

TrainRunner's picture
TrainRunner
225 pencils

prove it.

FlyingDogs's picture
FlyingDogs
968 pencils

Haven't seen the idea before, but yes, they don't really amaze me. Maybe they look 'different' because I haven't seen ads for 2nd-skin undies before. But for the product, the idea feels kinda first thought, no?

Definitely nice, but not amazing. Lovely art direction though!

-----------------------------------------
http://godwindmello.blogspot.com
Goafest '08 in pictures: http://www.flickr.com/photos/godwind/sets/72157603006585003/

marco's picture
marco
118 pencils

sumsum I think what jolie is referring to, is that Dubai is pretty much a non skin city, one can not bare skin as part of their religion right?
So having this poster displayed might cause objection. I could be wrong about their skin policy in magazine advertising though? Anyone?

santopat's picture
santopat
23 pencils

nice thought.

ahmedbahey's picture
ahmedbahey
59 pencils

nice nice, i like it :)
Ahmed Bahey\Creative Director
GREY\MENA NETWORK
ahmad.bahey@greybeirut.com

Brainsugar's picture
Brainsugar
1586 pencils

Dispite the fact that the idea of the second skin had been done for watches, I think the insight is wrong.
We want girls to wear fashion underwear to SEE those underwear.
The second skin underwear are not sexy at all and don't have those charming little knots.
So the ads are wrong.
Not so good idea.

Marcela Cáceres's picture
Marcela Cáceres
108 pencils

Obviously this ad is not for you. Men... hahaha I would go and try on that underwear!

robottttrockkkk's picture
robottttrockkkk
814 pencils
direk's picture
direk
28 pencils

Yupp, this is a no-no in Dubai. These campaign was done solely for the purpose of winning awards i think.
Ghost ads... ever heard of them.

rz's picture
rz
2 pencils

In fact, that's kinda afflictive.
I wouldn't like to have it on my skin.

mrtalented's picture
mrtalented
2175 pencils

boring

dorette14's picture
dorette14
50 pencils

cute and clean

I did not hit you, I simply high-fived your face!

Saatchi Makak's picture
Saatchi Makak
248 pencils

Hmmm

neetal's picture
neetal
16 pencils

nice....

Guest's picture
Guest

its been done for levis. even the headline was almost same. it won many awrds too.

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