Kleenex: King-Fool

Advertising Agency: JWT, London, United Kingdom
Creative Directors: Russell Ramsey, Dominick Lynch-Robinson
Art Director: Christiano Neves
Copywriter: Christiano Neves
Illustrator: Gail Armstrong
Photographer: Jonny Thompson
Art Buyer: Coco Weir
Project Manager: Kevin Noble

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8 comments

talkingisfree's picture
talkingisfree
2565 pencils

Like it, is true and honest. Maybe the turn around thing is a little bit abused in these years but the concept and the production are good.

whatthefudge's picture
whatthefudge
1268 pencils

This campaign is beautifully made, but it took me a while until I realized that Kleenex was the announcer.

dsklan's picture
dsklan
1927 pencils

good concept, good art!

luispiter's picture
luispiter
2756 pencils

very nice

firebug's picture
firebug
1117 pencils

good art direction
good campaign.....

Nasheet's picture
Nasheet
87 pencils

LOVE THE ART DIRECTION, HATS OFF

Tommy G.'s picture
Tommy G.
897 pencils

Colorful, I love it!

aRianna_.'s picture
aRianna_.
281 pencils

bop...

I had to spend almost a minute to spot the "let it out" copy, therefore I couldn't understand what the ad was for, almost lost my attention. I really like the idea! Maybe the copy should be more contrasting with the image? or maybe I just need to put my glasses on... LOL

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