Kirira Foundation: Ivory Woman

Every day over 6.000 women all over the world are condemned to feel nothing.

Advertising Agency: Contrapunto, Barcelona, Spain
Executive Creative Director: Tomás Oliva
Creative Director: Carlos de Javier
Art Director: Carles Nuñez
Copywriter: Patricio Marrone
Retoucher: Lucas Pigliacampo
Photographer: Carles Nin
Accounts: Noemí Vidal, Anna Serrano, Nuria Cienfuegos

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11 comments

andylefty's picture
andylefty
4533 pencils

Powerful images.

kleenex's picture
kleenex
26352 pencils

I agree.

Ramat Ajala's picture
Ramat Ajala
604 pencils

Idea doesn't kill me.

pierrelastname's picture
pierrelastname
2869 pencils

done!

abake's picture
abake
1239 pencils

Terrible over-simplification.

Robert_G's picture
Robert_G
37 pencils

good

olgamarb's picture
olgamarb
70 pencils

Like the art direction

olgaberceanu

Bob08's picture
Bob08
749 pencils

The other bronze is more catching.
This dosn't seem really waxwork.
She looks quite true and for this reasons the answer to "feel nothing" could be:
It depends on him.

10pencils's picture
10pencils
148 pencils

I think the answer to your observation lies in the woman's posture. She looks receptive unlike the Bronze lady whose posture looked completely uninterested.

salil.sharma's picture
salil.sharma
2278 pencils

WTF
bad art direction
good execution

DaBoss's picture
DaBoss
20 pencils

I do not know what they paid for the logo but it is copied: http://www.shutterstock.com/cat.mhtml?lang=en&search_source=search_for...

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