Advertising Agency: JWT, Bangalore, India
Creative Director: Tina Sachdev
Art Director: Krishnaprasad Balakrishnan
Copywriters: Tina Sachdev, Arati Rao
Illustrators: Balu, Raviraj Patil
Photographer: Jagadeesh Narayan
Published: September 2007
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15 Comments
Is there some local thing here I'm missing?
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No, I am not a media buyer.
Not a clue. Is it meant to be a plant holding a flower 'the beer'? If it was a humming bird that would make sense. Someone please explain this ad to stupid old me.
I was told the leafs represent freshness.
Freshness with a plant? I dont know if couses this impact... but, at least, is different...
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www.correa.carbonmade.com
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www.cargocollective.com/renancorrea
nice beauty shot, but no message whatsoever. so this is the 'king of good times'? the position has really gone downhill since spuds mackenzie. but nice beauty shot.
It could be a great ad but not for a beer....sorry.
So fresh a plant would drink it. Ok, what a waste of a beautiful visual.
www.storytellerscreative.com
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true. but great looking shot.
what is draught doing on it? draught beer now in a can?? fresh as in draught, plant as in fresh....wheee...finally got there. Is that it?? good visual but maybe the product wont sell. Draught beer in a can??? Is this product genuine? smells like a scam...!
It's qute real. Our company did a project for KingFisher, and this was in the corporate ID materials.
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No, I am not a media buyer.
nice art direction, beautiful visual.
This despite not being able to advertise alcohol in india. good effort to establish freshness.
visually looks nice but i don't get it though is anyone able to explain it to me? its a nice visual though i have to say
hey guys guess what, the image was manipulated/retouched by one of my senior .... what correction it is perfect finishing.
why did u guys execute the second thought? why?
should have gone ahead with the first thought.
Would at least have had an excuse.