eject's picture
69 pencils


Crisp One's picture
Crisp One
2005 pencils

its a play on famous Asian art tied in with a well known Asian brand

miko1aj's picture
3086 pencils

Kanagawa. The great wave.

darojobe's picture
36 pencils

ooh. thank you for enlightening us

Crisp One's picture
Crisp One
2005 pencils

not to be confused with The Great Cow-a-Bunga

miko1aj's picture
3086 pencils

hmm. What a comment.

pscs's picture
440 pencils

the glass bottle is a container soyasauce is dispensed from.

Kikkoman is probably the most famous soyasauce maker in japan.

The wave is from ancient japanese paintaings -- they paint the waves of the seas looking like that.

You ppl must eat sushi to understand this lol

capywriter's picture
5509 pencils

I get the idea, except that I don't find that wave so typical ancient Japanese... Looks like an average wave to me. That's why I can't find the 'art aspect' of the ad.
Actually thought it was referring to a tsunami.

alvinpck's picture
1467 pencils

This is quite good. Clean art.


anne_one's picture
152 pencils

que passo!!!!!!!!!!!!!!!!!!!!!!!

the Pun-isher's picture
the Pun-isher
228 pencils

This coooool.
I think it's inspired by an old japanese painting of a tidal wave with mount fuji in the background.

primo_susto's picture
440 pencils

this is a VERY good one, LOVE IT.... clean, fresh, artistic, to the point, great photoshop (or else) work, good pic, classy... have it ALL

STRTLRS's picture
1601 pencils

I think, therefore... yeah.

CGilb09's picture
572 pencils

I love it! But you would have to be aware of that style of Japanese art to really get it-- which I don't think many people are. My parents just happened to randomly have a painting like that in our house growing up, go figure, haha.

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darojobe's picture
36 pencils

the original art is by hokusai

i really liked it, but it needs a person who knows hokusai and his art to appreciate it

PahaKeisari's picture
15 pencils

Great Scandinavian art direction! Clean and simple! Good work, I wonder what Freud would find from the waves... At least I found some childhood nightmares ;P lol

Texnartist's picture
225 pencils

It is a nice nod if you know the original art piece, but if you don't what does say?

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Guest's picture

I saw a great ad in DenDen town (its the tech centre in Osaka, like Akihabara in Tokyo)
where one shop had a large poster in the window of a wave of computers & technology,
also making a funny reference to the Hokusai painting...
Someone also did a wave of bunnies playing on the same visual gag:

its not an obscure reference at all, almost akin to referencing a picasso painting no?

Guest's picture

i dont know creative heart...what does it say to you?

i would imagine an image of a wave like this always says something primal regardless of the reference.

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