Kia Motors Canada: Security Blanket

Kia Motors Canada: Security Blanket

Feel Secure. The five-star safety-rated Sedona.

Advertising Agency: Publicis, Toronto, Canada
Creative Director: Duncan Bruce
Art Director: Kenneth Fothergill
Copywriter: David Savoie
Photographer: Hasnain Dattu
Published: December 2007

Your rating: None Average: 4 (22 votes)

Comments

nice !

This is way too forced, sorry.
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brandon

www.brandonknowlden.com

Agree.

Contrived is the word I would use.

I dont know why i keep on wathcing this stupid website.... SO BAD!

ivan's picture

Any suggestions on improvement?

Think before you post. Learn to respect, kid.

we will not miss you if you decide to leave

Mala

ivan's picture

Maybe because I have a 1.5 yo, but this ad feels just right for me.

the_capywriter's picture

I think the child is displayed to small in proportion to the whole ad.... Trying to be subtle? Well... could have been a little bigger. And somehow this kid looks like a bad photoshop work, don't know... Third... without reading the title... I wouldn't have noticed it might be a security blanket... could be anything. Guess you need to have a 1.5 year old to understand ;) ... and even then...

?
What is that ad saying? That it's safe to park the car outside the garage?
(Atleast that's what i though, before reading the security blanket comment above.)