Ads of the World: Creative Advertising Archive & Community A Graphics.com site

Kia: Guy

Kia: Guy
Your rating: None Average: 2.6 (14 votes)

Change your ways. Buy a KIA.

Advertising Agency: Espacio Creativo, Tegucigalpa, Honduras
Creative Director: Darwin Roel V. Herrera
Art Director/ Copywriter: Pamela Flores
Illustrator: Darwin Herrera
Other additional credits: Noel Andrade
Published: June 2008

Comments

2visible's picture 6 pencils

boring

Dozer's picture 149 pencils

could be better!

just my opinion

scarfinati's picture 670 pencils

whats wrong with my old ways?

thirty6chambers's picture 1468 pencils

ridiculously bad.

NatalieM's picture 1615 pencils

The art direction is fun and has a slight sense of being tactile. The idea needs some work, however. Why does owning a Kia set someone apart from the crowd? Consider more product benefits, too.

Finamerican's picture 49 pencils

Replace "Kia" with just about anything, and the add makes just about as much sense. Bad all around.

bompa's picture 282 pencils

Bad idea, old in fact. Boring.

chunkylover's picture 51 pencils

ZZZZZZZ

one day... for now just work for it

chyrag's picture 48 pencils

Um... if you're changing your ways... shouldn't you be changing FROM a Kia instead of TO a Kia?

Today I have seen Lao-tzu and can only compare him to the dragon.

Today I have seen Lao-tzu and can only compare him to the dragon.

Both Sides of the Brain's picture 113 pencils

Maybe the client should be changing its agency or the agency should be changing its creatives.

RS's picture 8 pencils

I am English and don't understand the copy, so - judging from the design, buy any Kia, you'll lose your job and look cool?

Audrius Kubrik's picture 704 pencils

if KIA is a dull car that says "buy me, i'm down-to-earth practical without any mid-life-crisis bullcrap" in the previous 2 ads ('Baby,' 'Girl'), why this one?

this one says it's the opposite, the rebel. are we lost in translation or is KIA a bit confused?

RS's picture 8 pencils

It wants to appeal to anyone, so loses everyone?

Frits Harkema's picture 713 pencils

Advertising is simple: You make people want to buy the product. What you do not do: Make people not want to buy it.

This is gnisitrevda.

yesnomaybe's picture 17 pencils

How sad is that!
Lame, lame, lame

Van Hu's picture 27 pencils

yap, i´ll say that i like it, is a good idea.

All comments are too harsh, some of you know the country where he has published such advertising? Otherwise, all the people who think buying a car thinks only in Toyota or Nissan and not by conviction itself, continue the flow and not do what they really do.

Van Hu's picture 27 pencils

well, go ahead boys!

Post new comment

We highly appreciate your comments. When commenting please acknowledge the following guidelines: Be respectful and helpful. Do not spam or link drop. Please note that guest comments do not appear immediately.

 
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd> <blockquote> <img>
  • Lines and paragraphs break automatically.
  • Web page addresses and e-mail addresses turn into links automatically.

More information about formatting options

Partners

Be A Commerce Partner