Kia: Ground
Advertising Agency: Innocean Worldwide Europe, Germany
Executive Creative Director: Stephen Ward
Associate Creative Director: Igor Karpalov
Senior Copywriter: Jan Pfiffer
Photographer: Mert Dürümoglu
Retoucher: Claudia Kupp
Published: March 2012


12 comments
Really effective way to show low gas consumption. Good work.
.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.
This concept has been done by VW UK in 2000 but the visuals are much nice and also develop to TVC.
Both won Gold Lions at Cannes
Reminds me of VW campaign long ago...
not bad
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interesting concept.
Very nice.
Say my name, say my name...
Nice !
Las ideas
Good idea, nice realisation ;-)
Really good...like it..
great work!
Very good thought...