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Fuel contours, 1

Agency: 
Published/Aired: 
November 2012
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Also From This Campaign (2 items)

Description: 

Usually the technology in a 4x4 is there to help you navigate icy slopes and climb mountains. Unlike other 4x4's the Kia Sorento's technology means it can do 47.9mpg too.

With 47.9 mpg it doesn't just get round icy slopes and ravines.

Advertising Agency: Innocean Worldwide, London, UK
Creative Directors: Dom Sweeney, John Crozier
Art Director: Dom Sweeney
Copywriter: John Crozier
Illustrator: Justin Shill

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