Kia: Cap

Advertising Agency: Innocean Worldwide Europe, Germany
Executive Creative Director: Stephen Ward
Associate Creative Director: Igor Karpalov
Senior Copywriter: Jan Pfiffer
Photographer: Mert Dürümoglu
Retoucher: Claudia Kupp
Published: March 2012


andylefty's picture
4537 pencils

These seem difficult to understand based on the visual quantities. It's only on comparing the three that I got the idea.

ABear's picture
194 pencils

This concept has been done by VW UK in 2000 but the visuals are much nice and also develop to TVC.
Both won Gold Lions at Cannes

eslam_designs's picture
55 pencils

WOW !!

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