On the eve of World Tourism Day 2012, the UN Secretary-General Ban Ki Moon's message highlighted the fact that everyone has a role in sustainable tourism. He went on to add that every action counts and that this year, one billion international tourists will travel to foreign destinations. Imagine what one act multiplied by one billion can do?
Advertising Agency: Stark Communications, India
Creative Director: Shelton Pinheiro
Associate Creative Director: Ajith Gopinath
Art Director: Madhu AV
Copywriters: Ajith Gopinath, Shelton Pinheiro
Photo Manipulation: Muhammed Akbar
Published: September 2012