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Kellog's Sultana Bran Crunch: Tasteless tourists

Kellog's Sultana Bran Crunch: Tasteless tourists
Your rating: None Average: 5.9 (14 votes)

Advertising Agency: JWT, Sydney, Australia
Executive Creative Directors: Jay Benjamin, Andy DiLallo
Art Director / Copywriter : Brendan Donnelly, Guy Futcher
Agency Producer: Rohan Cooke
Photographer: Ian Butterworth
Production Company: Jaffl Productions
Retoucher: Electric Art
Contributors: John lam, Jeffrey Oley
Typography: Jeffrey Oley

25 Comments

new age advertiser's picture

tasteless...

Guest's picture

Great simple idea! Well executed. Bet it moves some product off the shelves.

pixelbomb1's picture 2585 pencils

rosie o' donnell and her retarded brother that works at burger king making whopper, would you like an apple pie with that? i like the twist.
http://www.youtube.com/watch?v=QFQyib5ZQZY

Sincerely,
Arnold Santillan
714-206-2459

Guest's picture

you guys aren't having a very good run, are you?
this idea is as recycled and lame as the one you submitted with the tooth fairy.

hang-the-dj's picture 1270 pencils

Ouch! That's exactly what I was about to write though...

Rog's picture 6110 pencils

And I'm right behind you, h-t-dj.
Basic thinking, guys.
File under Dunny Rolls.

>>>> That's not an ad. THIS is an ad.

Toni's picture 106 pencils

Boring.

andré ™'s picture

Again, bad expression of a good idea.

andré ™'s picture

Again, bad expression of a good idea.

Guest's picture

bad expression, old idea...

RexMayers's picture

Advertising Agency: tasteless
Executive Creative Directors: tasteless, tasteless
Art Director / Copywriter : tasteless, tasteless
Agency Producer: tasteless
Photographer: tasteless
Production Company: tasteless
Retoucher: tasteless
Contributors: tasteless, tasteless
Typography: tasteless

raverus's picture 1471 pencils

lol, agree!

saidukaringa's picture 273 pencils

RexMayers : Tasty

Saidu Karinga
The Idiot

http://saidukaringa.yolasite.com/

nemesis's picture 743 pencils

i find the idea in general funny... maybe with a different execution and better art diretction, it would work.

Guest's picture

wow...
Rex Mayers, By the way... can we see at least one of your 'wow' jobs? :)

RexMayers's picture

No you can't. See what i just did there?

Guest's picture

Ps the 'wow' was only for Rex Mayers'

Guest's picture

The idea with the comparison is horribly boring.
Still the execution looks spot on.

bubblestheclownfish's picture 599 pencils

Oh boy - I'm gonna throw myself to the lions, but I actually like these.

What's the message we want to convey? Most bran cereals are horrible. Our cereal is actually not bad - maybe even tasty. Can we do it without showing boring smiling faces?

I'm usually not a fan of gaudy ads, but this'll definitely make an impression on the non-jaded consumer. Gets your attention, and done or not, it's funny. I can't fault an ad that make me smile.

thetruth's picture

Oh my fucking god!

barebear's picture 5 pencils

Laaame.

Guest's picture

Great simple idea! Well executed. Bet it moves some product off the shelves.

Artchique's picture 168 pencils

okay! we get it, you're trying to bolster support. it would have been more authentic if you didn't post the SAME comment on each ad without the benefit of being registered.

saidukaringa's picture 273 pencils

The ad is interesting... It is just for fun.
No need to compare with others.

Saidu Karinga
The Idiot

http://saidukaringa.yolasite.com/

Amit Ratan's picture

Really very bad concept and the subject like food can be potrayted in some interesting manner. The idea is very bad and i dont think so it will work.

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