Kaya FM 95.9: Fist

16 June 1976 marks the day South African school children from Soweto stood up in protest against the Bantu education act. Due to this event, June 16th is now celebrated as South Africa's youth day, which commemorates the bravery and the death of many South African children including Hector Pieterson. The raised fist, to this day has been a symbol of Power "Amandla."

16 June 1976. Tune in.

Advertising Agency: The Firehouse, Johannesburg, South Africa
Executive Creative Director: Steven Richards
Creative Director: Rowan John
Art Director: Ryan Liedeman
Copywriter: Tamara Kotelo
Model Maker: Ryan Liedeman
Photographer: Vanessa Grobler
Published: June 2009

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21 comments

everartz's picture
everartz
7611 pencils

i wonder, old tapes were a 46 mins and 90 mins playback time.. thisone seems like 1289 mins to me... naaa just kiddin' this is a good work thou.. good job boys

| Everartz |

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Guest

What does a tape got to do with a radio channel?
They are competitors.

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Guest

not really competitors. what do radio stations play?

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Guest

they're not really competitors. what do radio stations play in the first place?

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Guest

yeah, nice

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Guest

Too many fists around. Not the case to add an historical one.

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Guest

This is a winner...7 years ago.

This is sooooooo forced. Yfm did something similar years ago. So did Black Like Me.

You should see the one I did. Fuck I'm talanted.

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Guest

Awesome work.

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Guest

done already. search casette tapae art!!!!

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Guest

Love it.
Sharon

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Guest

shoo, the hendrix execution kicks this one's ass!! love it, the hendrix one...

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Guest

80's rock station, perhaps?

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Guest

lovely.. keep it up

premc's picture
premc
917 pencils

cool !

radical

marpixel's picture
marpixel
5 pencils

I don't think the public can really understand what competitors are or means... This is an awesome idea.
Rad concept and great AD. Sweetness!

Guest's picture
Guest

Actually so what some artist did it as part of their designs. Mad magazine also did the same thing years ago. Nothing is original
so get over it folks and stop being so bitchy. Give positive feedback on how they can fix copy or art direction rather than being so damn
negative!

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Guest

Well said!

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Guest

Which message?

Emran Hayat's picture
Emran Hayat
832 pencils

nice nice

Creativity is a natural extension of our enthusiasm

Guest's picture
Guest

Nice one guys, I personally love the design, remember the are always critics and the more they crit that means you doing something that inspired a thought which is the point of design. Ayoba.

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