Agency Network: 
January 2011

Print advertisment created by Stark, India for Karnataka, within the category: Transport.

Discover new worlds

Advertising Agency: Stark, Bangalore, India
Creative Director / Copywriter: Sharat Kuttikat
Art Director: Santhosh K
Photographer: Amol Jadhav
Production House: Fat Free

Comments (11)

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Billoughsby's picture
Activity Score 5144

Beautiful handling of photography in post-process.

(And I especially like the foreground objects forming a reach-out-and-touch proscenium as they do in all ads in this series. That's a simple, effective AD choice that is definitive in the success of the series.)


That's it.

Anonymous Author's picture
Anonymous Author
Activity Score 1541

Out of this world, almost.

Write a wise saying and your name will live forever – Anonymous.

H.Works's picture
Activity Score 100

Art direction is perfect. A great way of messing with pictures. A ten from me.

luispiter's picture
Activity Score 2756

what is the product?? the art its good

Billoughsby's picture
Activity Score 5144

The product is tourism, luis. "See Chikmagalur", "See Hampi" and so on. Or that's what I get.

That's it.

aMm's picture
Activity Score 60

ya its tourism,those are place names...


manumartin5's picture
Activity Score 1196

Great photograph.. and well worked on it. Art direction needs a thumbs up.

the_lizard_king's picture
Activity Score 1257

Actually i have visited these places. It was an empire which was excavated from underneath the earth... hence "Discover new worlds". It is truly a mesmerizing place.

And then GOD said...
Let there be creativity!!!

spinsarah's picture
Activity Score 110

I'm sure hardly anyone is going to agree with me when I say that I don't much care for this series... But, so it goes: I don't much care for this series. To me, any kid with a camera and a lick of photoshop experience could take an average photo and convert it into one of these ads.
That's just my humble opinion, though...

skeMaMen's picture
Activity Score 428

"...any kid with a camera and a lick of photoshop experience..." You're kidding, right...?

>>> Designed to be signed...

Billoughsby's picture
Activity Score 5144

I don't think he was kidding. In fact, I let it pass without rebuttal when I saw it because I figured no amount of talk could reach someone who was capable of being so wrong about any one thing.

I see tons of excruciating Photoshop retouches by amateurs. I see a pretty fair number of bad ones by pros. There's not a thing here to be ashamed of, on the other hand. It's solid work.

I find his comment... ironic.

That's it.