Advertisement

Dali vs Ogilvy

Agency: 
Published/Aired: 
April 2012
Description: 

Ad & Art. Perrier, Ogilvy Paris &
The Persistence of Memory, Salvador Dalí

Advertising Agency: Twiga, Kiev, Ukraine
Creative Director: Slavik Fokin
Art Director: Slavik Fokin
Copywriter: Konstantin Chernyh
Designer: Igor Kosyrev

Comments (13)

Log in or register to post comments

Highest Rated

Ryad's picture
Ryad
Activity Score 2

Gosh i had that idea in 2010 http://dryad.fr/blog/?s=dali&x=0&y=0 , and also with Coolidge and the Orangina series http://dryad.fr/blog/?p=625 .... Too bad i didnt do a worldwide campaign at that time like i wanted too ahah :)

headoffice Communication's picture
headoffice Comm...
Activity Score 196

DONE. Aspiration Vs Inspiration

Blashyrkh's picture
Blashyrkh
Activity Score 32882

Apart your copy paste comment, there's something wrong with your rating. Why you give 8 when you say "done"?

djspiralz's picture
djspiralz
Activity Score 491

DONE (and I'm talking about your comment)

Hadrons's picture
Hadrons
Activity Score 6017

Sometimes, the ads are much better... so?!

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

salil.sharma's picture
salil.sharma
Activity Score 2428

POOR CAMPAIGN
BAD ART DIRECTION

Designer Don't Do Different Things
They Do Things Differently

matad's picture
matad
Activity Score 20

cool! this one is the best of the whole campaign - the same idea in piece of art and piece of ad (and I think the creatives who did Perrier image didn't think about Dali really, so the idea was independent)

MicheleVirgilio's picture
MicheleVirgilio
Activity Score 2617

this art is not bad but the campaign doesn't work for me

joelapompe's picture
joelapompe
Activity Score 3830

I like the idea :-)

alausa's picture
alausa
Activity Score 1420

The age-old argument against commercial artists by fine-artists is that we're sellouts, because we're selling a product. What this campaign does is demonstrate, in clear terms, by pitting seemingly 'uninspired' commercial art against the finest of fine art (Goya, Pollock, Dali). Stressing that ad pieces are now worthy gallery pieces.

The counter argument is that the ads we're probably inspired by the paintings in the first place so whats the point? Good campaign in any case.

andy_brown's picture
andy_brown
Activity Score 21

It's not a straightforward ad but definitely did it for me

Chopper's picture
Chopper
Activity Score 1015

I wonder which is the melting point of the glass.

vlads's picture
vlads
Activity Score 539

ok. from where comes your inspiration thats the idea. mmmm so what! nothing special.

Ryad's picture
Ryad
Activity Score 2

Gosh i had that idea in 2010 http://dryad.fr/blog/?s=dali&x=0&y=0 , and also with Coolidge and the Orangina series http://dryad.fr/blog/?p=625 .... Too bad i didnt do a worldwide campaign at that time like i wanted too ahah :)

Advertisement

20% Off Sale at iStock until December 9th 2016