Kärkimedia: Former couch potato

Reading separates us from couch potatoes.

Advertising Agency: hasan & partners, Helsinki, Finland
Creative Director / Copywriter: Eka Ruola
Copywriter: Timo Everi
Associate Art Director: Aleksi Mustonen
Strategist: Timo Everi
Photographer: Markku Lahdesmaki
Assistant Producer: Mikko Rosvall
Designer: Jarkko Talonpoika
Account manager: Liisa Frick