Kanechom anti-dandruff eliminates 97% of all dandruff.
Advertising Agency: Filadélfia, Belo Horizonte, Brazil
Creative Director: Dan Zecchinelli
Art Director: Daniel Correa
Copywriter: Lucas Antunes
Published: January 2010
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13 Comments
Too obvious.
Wouldn't leave me satisfied. Other brands are saying they remove ALL dandruff. Why go with this?
http://jackmancer.com/
http://twitter.com/jackmancer/
No!
awesomeee!!.. obvious if it was just black and 100%.
First idea...a bet you can get much more than this.
simple and great.
I like it. Looks better than saying 100%. I mean it looks more precise and based on measuring.
would have had a much better effect doing it the other way. More white, less black.
But, way too obvious..
A simple bad idea....i'm sure the brand is working hard on the 3%
Simple ideas are the best !
simplicity rocks!
M Munir Bhatti
http://twitter.com/munirgee | http://facebook.com/munirgee | http://www.xperts.net.pk
What The.....
been done in radio.... with more interesting way :)
AV
cheap!!!