JVC: Choose Later, Playground

Choose Later – Up to 130 consecutive shots.

Advertising Agency: Giovanni+DraftFCB, Sao Paulo, Brazil
Chief Creative Officer: Javier Campopiano
Executive Creative Directors: Benjamin Yung Jr., Cassio Zanatta
Copywriter / Art Director: Adriano Alarcon
Photographer: Zarella Neto
Art Buyers: Tina Castro, Gisele Miranda, Daniel Gonçalves
Account Supervisor: Dolores Caballero
Advertiser's Supervisor: Fernanda Romero
Image Retouchers: Rodrigo Cortez, Paulo Rogério / Boreal
Published: April 2012

7 comments

spears ava's picture
spears ava
206 pencils

cool

ItMatters's picture
ItMatters
2171 pencils

I think with kids or animals are slightly different because every single expression could be a nice shot. still like the thoughts behind.

alisilao's picture
alisilao
37 pencils

Nice ad.

Mongoose's picture
Mongoose
4981 pencils

fantastic!

Make the logo Bigger and the black, Darker!

Dnc's picture
Dnc
13 pencils

the girl is a little bit creepy but I like the idea!

Fernando Fernandes's picture
Fernando Fernandes
1397 pencils

Sem comentários... grande idéia! Genial!

revenger's picture
revenger
26 pencils

Fantastic idea! I love it.

Still waiting for haters with "bad photoshop" comments. :D

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