If you aren't totally clean, you are filthy.
Advertising Agency: Euro RSCG Mumbai, India
Creative Director / Copywriter: Siddharth Bindra
Art Director: Priti Chandorkar
Illustrator: Rajesh Gaikwad
Photographer: Avdhoot Hembade
Production: Makrand Hembade
Published: December 2007
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27 Comments
Umm.. Ewww.
ooohhhhh common!!!
keep the good work rolling!!!
not if no but....
this is FILTHY>>>>>.
keep the good work rolling!!!
baD EDITING
(my Life Is Design & Design Is my LIFE)
what a bad taste ad......
so disgusting
Again, good concept. Poor copy (unless there is a translation issue)
We're going to need more lube.
bad art direction, bad idea, pour copy...snif!
Chikirom
god, this is the dumbest crap i think i've seen on here. why is this garbage even on here? and why do i keep coming back to this website expecting better?
| think small |
Not everything is "good", some is "just interesting".
yeah, sorry, that comment was a little unduly harsh. don't take it personally.
| think small |
I agree... Where's quality control???? or pest control?????
I'm trying hard. Sometimes I may make mistakes.
THIS IS PURE SHIT.
uuurrrraaahhhloooooooooooooooooooooooooo.....vomit.....
If you cant awe them disgust them. IT SELLS.
Intelligent ads are the need of the hour.
bad photoshop... and YUCK!!
--
Everartz
| Everartz |
This is beyond disgusting especially the maggot one. Bad idea, the disgusting maggots and coackroaches are the only take-away.
isn't it too negative and disgusting? It seems not too friendly, it makes people reject to see it?
awful!
bad, bad...
the ugliest ad i ahve ever come across
sad guys
Disgusting! These ads are insulting the intelligence of Indians, who are actually very smart people!
If you want to shock, then please not just with a horrendous visual!
You need a brilliant idea at first, sorry but your idea+execution is pathetic.
Get your scientific facts right first. No hand wash can claim to be 'totally clean'. Besides, when did cockroaches, earthworms and maggots become a part of hand hygiene?
Copysmith
I love the idea but I'm trying to understand why the maggots,roaches and worms...Shouldn't it be types of bacteria? I feel something is missing and it's not on strategy. I love this idea from the shock-value prespective but I think the execution has failed.
absolutely disgusting,...
It's better to leave the ad to roaches...
Now there is a missing factor.
To my best of knowledge, this advert copy should display germs and not insects.
This really does not portray what is meant to be represented.
(Caleb University.Lagos,Nigeria)