Julyna: Sun Don't Shine
Show your support where the sun don't shine.
Men have Mo-vember. Women have Julyna – a non-profit organization that encourages creative grooming to raise money and increase awareness of cervical cancer and HPV. This print campaign promotes their fundraising event.
Advertising Agency: Cossette, Toronto, Canada
Creative Director: Pete Breton, Dave Douglass
Art Director: Angela Sung, Tom Koukodimos
Copywriter: Rachel Abrams
Published: July 2011
9 comments
This one is easier to read.
I like that they have covered off brown people and pink people, and this one covers yellowy people. Very inclusive.
yeah...mmm im not sure eh!
http://www.behance.net/vlads
Quite cool. the've covered different races.
cervical cancer...show your support where the sun dont shine...covering all the bases with regards to colour...are you intentionally trying to trivialise it??
I like the shape of the text.
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not so special for me
http://www.mandarinoadv.com
That "where" read like "whore" the first time. This campaign needed a general.
muddy, please conquer the english language before you criticize other's work.
okkkaaa