Jornal O Povo: Hendrix

Black music was the greatest rock ‘n’ roll influence.
Now can you see why your son doesn’t wear anything but black?
Celebrate Equality.
November 20th. Brazilian Day for the Elimination of Racial Discrimination.

Advertising Agency: Íntegra, Fortaleza, Brazil
Creative Director: Lauro Marcus, Paulo Fraga
Art Director: Gesse Colares, Lauro Marcus, Malu Lima
Copywriter: Bruno Biú, Paulo Fraga
Illustrator: Gesse Colares