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Gym

Agency: 
Published/Aired: 
May 2010
13664
Description: 

Print advertisment created by Change, France for Joker, within the category: Non-Alcoholic Drinks.

How old do you think you are?
Joker Vital Bienfaits, daily support to stay young.

Advertising Agency: Change, France
Creative Director: Alain Dupoux
Copywriter: Alain Dupoux
Art Director: Jeremy Ayad
Photographer: Cédric Delsaux

Comments (10)

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Highest Rated

meraj's picture
meraj
Activity Score 216

hey why da boy is hiding his face !!???? :S

MissCopywriter's picture
MissCopywriter
Activity Score 168

Hmmm...OK...I'm pretty sure how old I am.
Don't really like the line........

Guest's picture
Guest

6.1 after 9 votes? Really?

Guest's picture
Guest

I believe there is a typo - "How old do you think YOUR are?" ...

jackal hunts's picture
jackal hunts
Activity Score 325

It's not targeting youth definitely:(

Guest's picture
Guest

Looks too busy, average.

bobby666's picture
bobby666
Activity Score 1460

first - there's typo error, instead of YOU its YOUR. second - the female jumping doesn't look old (i agree that's what the product does to you, but it gives you energy and not makes you wrinkle free), she should have been old; the female depicted in the creative. lastly the communication does not SUPPORT the VITAL piece of the communication.

Guest's picture
Guest

where did the jumping girl come from? there isnt enough room behind her

capywriter's picture
capywriter
Activity Score 5509

Is the guy in the back expressing his feelings towards this ad?

Jakarta Jack's picture
Jakarta Jack

this is an OK idea that looks ridiculous because of bad art direction and crappy photography.

meraj's picture
meraj
Activity Score 216

hey why da boy is hiding his face !!???? :S

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