Johnson & Johnson Reach mint dentotape: Chicken

Food has no chance.

Advertising Agency: JWT Dubai, UAE
Executive Creative Directors: Chafic Haddad, Russell Heubach
Creative Director / Copywriter: Dave Nicholson
Art Director: Husen Baba
Account Manager: Rochelle Barreto
Planner: Prabhakar Iyer

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26 comments

xcreativity's picture
xcreativity
2374 pencils

Love the approach, although I think the art is a bit poor

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Alexandre Brito
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bats's picture
bats
75 pencils

nice idea!

Dzsoi's picture
Dzsoi
5269 pencils

They are falling off the rope? I donno, this idea is a little incoherent...

mosho's picture
mosho
298 pencils

brilliant !

Adaddicted's picture
Adaddicted
3435 pencils

I've seen the same idea with similar execution on AotW.......... try to get the links...

withalltherespects

CUTIEPIE's picture
CUTIEPIE
347 pencils

None of 'em are close, its a nice approach, same thought but different execution stop saying done cause if this is done for u and you cant get the subtleness between them, then u dont deserve to be working in advertising!!!

kergu's picture
kergu
6785 pencils

agree! ....

Adaddicted's picture
Adaddicted
3435 pencils

Your right brain needs some immediate maintenance! 'DONE' doesn't mean XEROX!

withalltherespects

macluvin's picture
macluvin
397 pencils

keeps dentist out. gets food out. what can i say, they're similar visual, but different concept. good job nonetheless.

Gi_bo's picture
Gi_bo
1385 pencils

Why?, really, why?, I dont understand why u say these are similar ideas with similar executions. Because they all show animals? these last ones u posted even go a completeley different direction. So showing animals of any sort to talk about dental hygene means repeating an idea and an execution ?,

GiBo

Gi_bo's picture
Gi_bo
1385 pencils

Why?, really, why?, I dont understand why u say these are similar ideas with similar executions. Because they all show animals? these last ones u posted even go a completeley different direction. So showing animals of any sort to talk about dental hygene means repeating an idea and an execution ?,

GiBo

Marlus Lau's picture
Marlus Lau
1806 pencils

I think it's not very alike.

I like it! Nice idea.

alexander_bickov's picture
alexander_bickov
3279 pencils

Superb

Hiperion's picture
Hiperion
3138 pencils

Another dental floss ad!!!
oohh!!!

CUTIEPIE's picture
CUTIEPIE
347 pencils

THIS is a better comment for this ad but unless we are seeing the same chicken on a rope from another ad, then this isnt done!!! GEEZ

faiziart's picture
faiziart
54 pencils

mind bowling

michelangelo's picture
michelangelo
660 pencils

a good insight produces thousands of ideas

Phil Lestino's picture
Phil Lestino
1670 pencils

what a load of cock-a-doodle-do

LeeHarvey's picture
LeeHarvey
3045 pencils

Comment of the day! LOL

alvarock's picture
alvarock
17 pencils

ANIMALS ARE NOT FOOD
This is specism !

premc's picture
premc
917 pencils

not original !!!

radical

Ensamblador's picture
Ensamblador
237 pencils

Why everybody uses animals to simbolize food? First time was ok, but not anymore.

brandingworthspreading's picture
brandingworthsp...
648 pencils

I love it! Jajajja

bbdofresh's picture
bbdofresh
66 pencils

it's funny.

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