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Perfectly cut, 2

Agency: 
Published/Aired: 
March 2010
Description: 
Advertising Agency: Grey Melbourne, Australia
Executive Creative Director: Ant Shannon
Deputy Creative Director: Brendon Guthrie
Head of Art: Tim Holmes
Producers: Sandi Gracin, Natalie Loveridge
Photographer: Andreas Smetana
Retoucher: Electric Art

Comments (15)

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Highest Rated

Brent_Blair's picture
Brent_Blair
Activity Score 75

The boat one was better

Adaddicted's picture
Adaddicted
Activity Score 3435

nice photography and retouching

withalltherespects

xcreativity's picture
xcreativity
Activity Score 2374

i just don't get the copy and the link to the visual. but good photography good

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Alexandre Brito
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Patata Casada's picture
Patata Casada
Activity Score 118

I think the man's muscles are carve or cut, like the tuna... :S

bad astronaut's picture
bad astronaut
Activity Score 544

are you really in advertising?

Phil Lestino's picture
Phil Lestino
Activity Score 1684

Is that a salmon in his trousers??

Waheed's picture
Waheed
Activity Score 47

i think that the idea is focusing on the muscular man who has enough power to cut the salmon perfectly...

Spoonfeederxxx's picture
Spoonfeederxxx
Activity Score 641

Weak and very gay...

bad astronaut's picture
bad astronaut
Activity Score 544

just like your comment. :)

Ensamblador's picture
Ensamblador
Activity Score 239

I think is very well executed and original. The idea to present a tuna brand with perfectly cut models is quite fresh. I don´t know in your countries but in México a large amount of women still decide purchase of food. This campaigne definetly hits women and of course gays.

platonicaholix's picture
platonicaholix
Activity Score 5

c'mon,,,just give some appreciation to the team...at least the photography,,,

platonicaholix's picture
platonicaholix
Activity Score 5

c'mon,,,just give some appreciation to the team...at least the photography,,,

CDO's picture
CDO
Activity Score 14

Tuna is a very low fat protein. It's good for staying in shape, or for a low fat diet. This is probably aimed at body-conscious, health-conscious consumers.

kevgroat's picture
kevgroat
Activity Score 175

puns are just not the way to go, but with this i am now dumber

rhysnas's picture
rhysnas
Activity Score 2

cut is a way of saying someone is muscly and defined in australia.. now u shud ge tit..

Brent_Blair's picture
Brent_Blair
Activity Score 75

The boat one was better

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