John Deere: No Shortcut, Table

Advertising School: Miami Ad School, San Francisco, USA
Art Director: Ben Pang
Copywriter: Dalal Khajah

6 comments

Jaap Grolleman's picture
Jaap Grolleman
7000 pencils

A log as a tree is a nice idea, like a chicken as an alarm clock - but that idea is only understood when you see all ads together.

certaintly's picture
certaintly
4056 pencils

isnt this a repost of something done a long time ago?

kleenex's picture
kleenex
30842 pencils

Not a bad set of ads.

My_friend_Goo's picture
My_friend_Goo
289 pencils

Don't listen to that guy Jaap Grolleman, they work well alone as well as in a series.

You don't even need the body copy. Just the picture, the headline and the logo would work just fine. Well done

Jaap Grolleman's picture
Jaap Grolleman
7000 pencils

So you have a log, table, logo and payoff 'no shortcuts'. That's not very communicative. Seriously, you need to think about people who read magazines, not about people who visit Adsoftheworld.

vote4pedro's picture
vote4pedro
4601 pencils

This idea has been done to death. The best example is probably the old Foster's beer campaign.

http://www.youtube.com/watch?v=f3RYHKWXIwI

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