Street magic

Agency Network: 
May 2010

Print advertisment created by Mudra, India for Jockey, within the category: Fashion.

No one needs to know - Jockey No Pantyline

Advertising Agency: Mudra Bangalore, India
Executive Creative Director: Joono Simon
Illustrator: Adria Fruitos
Art Director: Nikhil Narayanan
Copy Writer: Akhilesh Bagri

Comments (11)

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Hiperion's picture
Activity Score 3138

I dont get it

sloppy4's picture
Activity Score 1494

someone should hang david blaine

atb2005's picture
Activity Score 13557

I get it, but I don't think this is competitive, hence 3 stars. It's mildly funny and original, but it's not going to make me personally buy Jockey. Besides, isn't the "no panty line" collection for women only? We have one for men too??

Hibon's picture
Activity Score 3736

nice illustration, nice artwork but will this work ? (i think this is a wall paper ad )

Simple ideas are the best !

ek kanya's picture
ek kanya
Activity Score 814

was this released?looks like an idea retrofitted to an illustration

am an advertising junkie | read my flog at

rohit_bharati's picture
Activity Score 75

nopes. doesnt work for me.

raavigeorgian's picture
Activity Score 2444

love the illustration

tamils's picture
Activity Score 202

right really good art work like it..but i think it will not work out ...ill give 5 for illustration

Guest's picture

can't intepret

Guest's picture

no pantyline means that your panties can't be seen through your clothes.seeing panties is ugly so hiding them is hiding the ugly you see them hiding the ugly truth of their trick.its a bit convoluded but the ad basically means no one needs to see your panty line.

eminenz's picture
Activity Score 73

cant make out wat for it is