Hired by the BC government to help get BC youth excited about career exploration, Cossette created JobFest 2012. A 52-stop rock concert style tour, JobFest showcased BC labour market info, interactive career exploration tools and invited young people to audition their bands for a chance to appear on the main stage to open for the headliners. Cossette designed and executed the concept, branding, logos, advertising campaign (print, radio, transit, OOH, ambient, and online), website, social media, and event elements, including tour truck, tents, banners, signage, event staff uniforms, and promo giveaways (guitar picks, t-shirts, temporary tattoos, and DVDs).
Print advertisment created by Cossette, Canada for Jobfest, within the category: Professional Services.
RKS Design’s Scott Clear on Product Design’s Crucial Role in AdlandRead More
Clio Fashion & Beauty
Moving Image & Content Founder Quynh Mai On Bringing “Creative Firepower” To Digital StorytellingRead More
Agency of the Year X Country Winners Showcase Creativity Defined by CultureRead More
Pursue a Passion Project? We Want to Showcase It!Read More