Should you be a superhero to watch a superhero movie? Should you be jewish to go to the Jewish Film Festival?
Advertising Agency: Y&R, São Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Executive Creative Director: Flavio Casarotti
Creative Directors: Rui Branquinho, Flavio Casarotti, Rafael Merel, Marcelo Fedrizzi
Art Director: Kleyton Mourão
Copywriter: Pedro Guerra
Illustrator: Rômulos Oliveira / Macacolandia