Jewish Film Festival: Alien

Should you be an alien to watch an alien movie? Should you be jewish to go to the Jewish Film Festival?

Advertising Agency: Y&R, São Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Executive Creative Director: Flavio Casarotti
Creative Directors: Rui Branquinho, Flavio Casarotti, Rafael Merel, Marcelo Fedrizzi
Art Director: Kleyton Mourão
Copywriter: Pedro Guerra
Illustrator: Rômulos Oliveira / Macacolandia

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9 comments

danilofajardo's picture
danilofajardo
42 pencils

I don't like any of the versions. I think it has no strength and it isn't appealing.

certaintly's picture
certaintly
4060 pencils

it's a stupid proposal

morse's picture
morse
15627 pencils

Funny argument. I think it totally makes sense.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

tirthomitro's picture
tirthomitro
2722 pencils

actually it's damn clever and damn good!

they showed me a picture & i laughed
dignity has never been photographed

kleenex's picture
kleenex
26866 pencils

i love all the ads.

Inkwell's picture
Inkwell
148 pencils

Clever series. I love the artwork.

res's picture
res
60 pencils

Good job.

pierrelastname's picture
pierrelastname
2869 pencils

bad job.

dean viii's picture
dean viii
1676 pencils

The concept is good. The illustration is okay, just wondering if there was a better style. As for the headline, you didn't need the 2nd half. Maybe just a tag after the logo, if even that. When they say, "Leave some elements out so the audience can fill it in," this is the perfect example. After I read the first half, I already got it.

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