Jelly's Cameras for Kids: Dragon

Because no-one would believe you.

Advertising Agency: Euro RSCG South Africa
Creative Director: James Daniels
Art Director: Laura May Vale
Copywriter: Justin Wanliss
Photographer: Clive Stewart
Illustrator: Pete Harrison, Lightspeed
Published: April 2010


thedesignaddict's picture
5411 pencils

The logo makes me think that this is an ad for some kind of candy. I had to read the small print to get that it's for a camera.

Tommy G.'s picture
Tommy G.
897 pencils

The whole campaign is fantastic, love the idea, this one is my favorite (speaking of the quality of the render).

Guest's picture

Something's wrong with the text. The ad says "Start their career early", not the same as the others.

Guest's picture


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