Jeep Grand Cherokee: Bear

Jeep Grand Cherokee Limited. With rear park assist system.

Advertising Agency: Publicis, Montreal, Canada
Creative Directors: Nicolas Massey, Carl Robichaud
Art Director: Julien Thiry
Copywriter: Florence Majérus
Photographer: Jean-Marie Wives
Art Buyers: Anne Lecerf, Pauline Auzou

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11 comments

CrackerJackWorks's picture
CrackerJackWorks
10496 pencils

It's refreshing to see animals used in advertising...that actually serve a purpose.

alausa's picture
alausa
1414 pencils

Off-road meets park assist, insightful.

Jawhari's picture
Jawhari
67 pencils

Nice creative

Hater's picture
Hater
76 pencils

Refreshing, not boring, cute.

pierrelastname's picture
pierrelastname
2869 pencils

not a good one.

DesignDine's picture
DesignDine
1316 pencils

Just a quick thought... bores anyway!

Hadrons's picture
Hadrons
5743 pencils

The bear is cute, BUT there is no way i'll link it to Jeep . A miss.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Nike Diesel's picture
Nike Diesel
13339 pencils

Agree.

killazol1's picture
killazol1
354 pencils

just ok

Wordfruit's picture
Wordfruit
1023 pencils

I like it.

I would've thought it links pretty well to Jeep or another off-roader.

MAKHLOUF Nassim's picture
MAKHLOUF Nassim
5 pencils

Nice but not so good !

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