IWC: Fish
Water-resistant to 2000m. The Aquatimer Automatic 2000.
Advertising Agency: Jung von Matt, Hamburg, Germany
Creative Directors: Dirk Haeusermann, Wolf Heumann
Copywriter / Art Director: Alexander Hansen
Photographer: Stephan Foersterling
Graphic Design: Lars Borker
21 Comments
Love it!
I love it! Even though you can't see the face of the watch I still think it's great.
My thought exactly, I would have liked to see the face as well...
sometimes the creative just needs the product in his hands.
nice!
Award material.
:::MARK3R:::
Beautiful ad. But I have to say, that is the thickest $5,000 watch. A website would have been nice too.
www.storytellerscreative.com
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You should take your own advice douche bag.
pretty sure that's a url in their comment, d-nozzle.
=)
Cool.
great
For a looky-likey to work, it must be very intelligent, since it's a concept that's done to death - and this, luckily, is.
Very nice work - very smart.
awesome!!!!
congratulations!
Si no se ha hecho antes, me parece un buen anuncio.
Directo y nada forzado.
Aunque siento q es un poco 90.s
www.joancordoves.blogspot.com
meh... kind of okay but nothing to write home about.
goooood.
infected by a virus called creative
http://addot.blogspot.com/
Infected by a virus called CREATIVE | "And ya I Love Everything"
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resistant to 2000m?! in that case they should sketch in a little light bulb on its head so it looks like an angler fish.
Sometimes one picture enough for idea
İyi Reklam, Kötü Reklam
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www.fikirbenim.blogspot.com
nice idea, simple ideas are the best!!!!!
Fish are not water-resistant.
yeah but lives in water ;)
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Others have seen what is and asked why. I have seen what could be and asked why not.
Pablo Picasso
Nice, although you have to be a giant to wear it :) (I just r-tried it with my own watch... the bracelet is way too short to form that figure...)