Iveco Trucks: Elephant

Carrying what you need and what you can even imagine.

Advertising Agency: Dominio Publico, Belo Horizonte, Brazil
Creative Director: Paulo Silva
Art Director: Leo Oliveira
Copywriters: Joaquim Coelho, Gabriel Paraiso
Illustrators: Sergio Paulo, Lumini Fotografia

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23 comments

Wadih A3's picture
Wadih A3
256 pencils

what is ths ad for?

Adaddicted's picture
Adaddicted
3435 pencils

I repeat the question... WHAT FOR???

withalltherespects

Leoanton's picture
Leoanton
8 pencils

This ad is for the new Iveco truck in Brazil

dreadboy's picture
dreadboy
413 pencils

Proportions are correct. Excellent!

Portfolio * Myspace * Facebook
i can't even spell my name without 'ad'

AssassinX's picture
AssassinX
1329 pencils

Haha I just noticed that.

Guest's picture
Guest

Wonderful ad, very creative

Guest's picture
Guest

i thought this was another up words ad

Harrison's picture
Harrison
98 pencils

i thought this was another "up words" ad

checkhill's picture
checkhill
465 pencils

people demand, customers demand so same chit come out over n over again. will it ever end? im sure it will.

atb2005's picture
atb2005
13567 pencils

Visually, it's very beautiful. Concept wise, it's old.

tamils's picture
tamils
202 pencils

i am little confusing.is this ad for truck?,car?,bike? or circus?

dreadboy's picture
dreadboy
413 pencils

you are confusing indeed. confusing others probably, and a little rude too.

Portfolio * Myspace * Facebook
i can't even spell my name without 'ad'

MissCopywriter's picture
MissCopywriter
168 pencils

Any truck should carry what we want anyway, nice visual, old concept, vague idea

dreadboy's picture
dreadboy
413 pencils

Of course they should, but try fitting that into a Ford :P

Portfolio * Myspace * Facebook
i can't even spell my name without 'ad'

Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

Elephant riding motorcycle ;D

Guest's picture
Guest

bitterness... bitterness... i like

CABAZORRO's picture
CABAZORRO
354 pencils

Es una basura!

bobby666's picture
bobby666
1460 pencils

idea is old but the execution is stunning. 1 point for the idea and 7 for the layout.

Guest's picture
Guest

Have you seen ads from Iveco Popeye? Sincerely that elephant is a great evolution for the brand.

Guest's picture
Guest

i thought it was a bad ad. because of the 'RED' truck is more attractive rather than the BIG iveco truck

Muneer Bhatti's picture
Muneer Bhatti
146 pencils

nicely execute :)

Muneer Bhatti
muneerbhatti@msn.com
0300 2947 023

michelangelo's picture
michelangelo
660 pencils

where's the driver?

cef's picture
cef
547 pencils

elephants never forget this ad...

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