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Happily ever after

Agency: 
Published/Aired: 
June 2013
Description: 

Sometimes it is easier to draw something than to name your emotions. Learn more about child depression, enter www.stopdepresji.pl Help your child to find themselves before they get lost.

Advertising Agency: AS AP, Warsaw, Poland
Art Directors: Ania Pisarska, Tobiasz Cechowicz
Copywriters: Asia Leszczyńska, Adam Sierociński
Illustrator: Antoni Serkowski

Comments (5)

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Highest Rated

miko1aj's picture
miko1aj
Activity Score 3086

If You make and ad to show it to the world – first assure that execution is great – because not properly crafted ideas – event those the best – do not work.
I agree – this message is not very clear. And in advertisement confusion = indifference.

certaintly's picture
certaintly
Activity Score 3994

huh?
this is really confusing

certaintly's picture
certaintly
Activity Score 3994

and?

the ad is still confusing

monoliz's picture
monoliz
Activity Score 1304

i guess the problem is that emotions can't be expressed or even drawn, that's why those negative emotions are shown as sort of "good picture denial" . don''t know. ambiguity is not what you need in any kind of ad.

miko1aj's picture
miko1aj
Activity Score 3086

If You make and ad to show it to the world – first assure that execution is great – because not properly crafted ideas – event those the best – do not work.
I agree – this message is not very clear. And in advertisement confusion = indifference.

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