Israir Travel Agency: Dirt road

A vacation is longer than just the days off.

Advertising Agency: Gitam BBDO, Tel Aviv, Israel
Executive Creative Directors: Danny Yakobowitch, Shani Gershi
Creative Director: Igal Ezra
Art Director: Gabi Kikozashvili
Copywriters: Lior Shvartz, Arnon Rotem
Illustrator: Hezi Josef
Creative Planning: Ran Allon
VP Client Service: Elika Merhavi
Client Manager: Asaf Viskin
Account Manager: Tal Gvili
Published: December 2012

Forward

Facebook Like

Google Plus One

15 comments

15818 pencils

kleenexSunday, March 3, 2013 - 12:33

Brilliant!!!

2 pencils

typoerrorMonday, March 4, 2013 - 03:46

It is brilliant but there is a small typo in the calender dates. 18 has been repeated

3 pencils

OeFreddyMonday, March 4, 2013 - 10:49

There's actually 2 more errors 5, 6, and 7 is repeated and there should be an eleven rather than an eight before the twelfth day.

6928 pencils

Jaap GrollemanSunday, March 3, 2013 - 13:51

Lovely visual but what is it trying to say?
If it means to say the holiday feeling continues before (?) and after the holiday, then it does so in a very cryptic way.

http://jackmancer.com/
http://twitter.com/jackmancer/

34 pencils

kcd0226Wednesday, May 8, 2013 - 10:03

I think the copy is lacking. It really could be clearer. I think they're saying that there are various things that add to the time you spend dealing with vacation planning. Or something like that. I only briefly looked up what they do.

748 pencils

OwolawiSunday, March 3, 2013 - 17:46

Nice art direction!

< = >

13 pencils

nomi DesignsMonday, March 4, 2013 - 00:27

Very clever.

@nomidesigns

70 pencils

BLACKPIXELMonday, March 4, 2013 - 01:21

555 pencils

daviddavidMonday, March 4, 2013 - 04:00

I like it!

"People don't buy for logical reasons. They buy for emotional reasons."
http://pcnews.co/

3068 pencils

miko1ajMonday, March 4, 2013 - 05:08

i haven't seen as good print ad as this for a veeeeery looooooooong time. Congrats!

http://www.mixcloud.com/miko1aj/

307 pencils

Libor OubrechtMonday, March 4, 2013 - 05:25

Great

712 pencils

eins-eins-nullMonday, March 4, 2013 - 12:11

really cool. but headline is a bit too cyptic. and, of course, stuff with the numbers mustn't happen. never ever. that's just sloppy. but, as said: everything else is really good.

413 pencils

printloverMonday, March 4, 2013 - 16:54

nice

336 pencils

raynoldTuesday, March 19, 2013 - 08:17

metalistic.

66 pencils

olimurugavelWednesday, March 27, 2013 - 08:41

I just love the execution.. so whats the idea?

Oli Murugavel
I love any and all situations where you celebrate creativity

Ads of the World advertising archive and community shows creative campaigns daily from around the world. Read more

Follow @adsoftheworld

Do you need a great new logo?

If you need a logo for your company or product you can get it done with us.
In our logo store you can pick from over 28,000 pre-made logos that will be customized to your name for free or you can post a contest for us for just $250 and our designers from all over the world will submit dozens of logo design suggestions to your specific needs.